5 + Best Free Keyword Research Tools 2023

Do you know what the backbone of your website’s SEO is? Are you looking to explore the most important section for the better growth of your website? Keyword research is called the backbone because without doing proper research you will not be able to get desired results.

No doubt, keyword research demands manual hard work instead of relying on automated tools. But you must have to pick keyword research tools to make the process easier. To make the selection of the best keyword research tools easy for you, we have enlisted a few tools here.

In our research, we have checked around 100 tools and found them the best because of advanced working algorithms. By the end of this blog, you will get to know how to use any of these tools and which one is better for your SEO efforts. Let’s explore all the best keyword research tools here one by one.

Why It Is Important To Pick The Best Keyword Research Tool?

Before you explore the list of the best keyword tool, you must be looking to know why it is important to pick the best one. There are multiple reasons one of which is that you can’t grow a website without building a strong base that is in the form of keyword research.

Do you know how many blogs are published on the internet daily? According to research, more than 4 million blogs are published daily on the internet. What makes you capable to rank over all other blogs ranking in your domain?

Many bloggers think that they can rank over other blogs just by providing quality content and writing long blogs. The time has gone by when such blogging tricks work to get a better rank. Now, Google is smart enough to rank specific pages on the SERPs according to keyword intentions and written content.

If we say that keyword research is the only thing based on which you can get ranked on the top positions in SERPs. This is where you will find KWfinder a magical tool for your website’s SEO. Therefore, you should always pick the best keyword research tool for getting your desired keywords.

6 Best Free Keyword Research Tools

Whenever you will search for a keyword tool, you will get more than 1000 choices on the internet. It is impossible for you to test all keyword research tools and find the best one. Therefore, we have enlisted only 8 tools that we have found the best free keyword research tool in our research.

  1. Google Keyword Planner
  2. Ahrefs
  3. Semrush
  4. Answer the public
  5. Ubersuggest
  6. Keywords everywhere

Google Keyword Planner

When it comes to dealing with any search engine-related tasks, you will find Google in the top position with its free and paid services. Google keyword tool is one of the best tools available on the internet. It is because no one can give you better results than Google when it will fetch your desired results directly from its database.

Google keyword planner is one of those keyword explorer tools that have a user-friendly interface. To use this tool, you don’t have a technical background. The only thing that you have to do is to enter your keyword on the search bar on your screen.

An amazing function of this tool is to minimize the criteria of your keyword research by choosing a specific region. You can choose the entire world to get search volume for a specific keyword or select a particular country.

Along with this, you will find get multiple filters in this free keyword search tool. By using them, you only need to click on the “Get Results” button. Google keyword planner will show you all the available related keywords on your screen with search volume, competition, and other basic to advanced details related to that keyword.

In this keyword difficulty tool, you can also choose a specific keyword and copy it just by clicking on the given box. All in all, you will find the keyword planner as the best keyword tool to do research for any type of website or platform.

How It Is Better Than Others?

Overall, you will not find any tool better than the Google keyword tool because of its valid results. But you will find this tool far better than others because of a few extensive functions. There is no tool other than this one that can give you information about the change of competition or search volume in past years.

Google Keyword Planner

In simple words, you can get an idea of how a keyword is performing over the last three or five years. This function makes it the best free keyword research tool over all other tools available on the internet.


  • Free to use
  • Simple interface
  • Comprehensive and valid data
  • Advanced functions
  • Fully customized research


  • Don’t show exact search volume without ads campaign

Ahrefs-Keyword Explorer

Whether you are looking for a keyword tool or a website audit tool, you will find Ahrefs the best tool to use. It is one of those comprehensive tools that almost every SEO expert uses to deal with various tasks related to his website.

The main reason is that this best keyword research tool is based on an advanced algorithm. It is the best keyword tool because of showing not only keywords from SERPs but also from your competitor’s website.

Yes, you can use this keyword explorer to check on what keywords your competitor’s website is ranking. In this way, you can search for related keywords to those keywords and use your SEO strategies to rank in the upper positions than your competitors.

Also, it will give you keywords in different tabs related to all countries in which that specific website is ranking. Due to this, it is considered the best keyword tool by experienced users. There is only one problem that is its paid version.

You can’t use Ahrefs for free like the above tool and many other free keyword research tools. So, you will not be able to use this advanced tool if you don’t have enough budget to invest in SEO or keyword research. In simple words, you can say that you need to support your website’s backbone not only with efforts but money too.

How It Is Better Than Others?

Ahrefs is better than other keyword research tools but the question comes how it is better than others. The main function that makes it perfect to choose for keyword research is its keyword details regarding different regions.

Along with this, it will give you keyword difficulty, search volume, and global volume side by side for better analysis. The best thing about this keyword planner tool is that it will show you not only related keywords but related queries too. In this way, you can easily create content strategies for your website or think about various blog ideas.


  • Complete details about keyword
  • Competitor’s analysis tool
  • Best keyword difficult tool
  • Wide collection of related queries


  • The interface is not for beginners

Semrush-Keyword Research Tool

The main issue faced by beginners while doing keyword research is determining the intentions of that keyword. When it comes to using a free keyword generator, you may get a wide collection of related keywords.

Semrush Keyword Research Tool

But the problem is how to determine which one is commercial and which one is informational. Semrush keyword research tool has made it simple for all SEO geeks without any discrimination of their knowledge. Whether you are a beginner or an expert, you can use this keyword-generating tool for your website.

Whenever you will search a keyword in this best keyword tool, you will get complete details including search volume, global volume, intent, and trend. It will also show you how many results are in SERP on this keyword.

With this, you will be able to know how hard it would be for you to get ranked on a specific keyword. Due to its intent analysis and keyword difficulty validity, it is considered a better tool for getting an exact idea about a keyword.

How It Is Better Than Others?

Semrush is one of those tools that have made keyword research easy for everyone. Whether you are looking for a YouTube keyword tool or a Google keyword tool, you will find a better choice. The best thing that makes it better is a display of related keywords and queries with complete details.

You will be able to check search volume, keyword difficulty, and keywords side by side on the same section of the screen. It will make it easy for you to choose the best keywords instead of checking all of them one by one like you will do in other keyword planner tools. That is the main reason why it is labeled by many SEO experts among other keyword research tools.


  • Complete keyword details display
  • Advanced keyword research tool
  • Keyword generation and analysis side by side
  • Separate display of keyword volume in different regions


  • Only available in the paid version

Answer The Public

Abide from a simple keyword explorer, you must know about the intentions of the people. You can’t rank on a specific keyword without targeting what people are searching on the internet. No doubt, a free keyword tool can search hundreds of keywords that people are searching for.

But how will you know how to target that keyword in your blog’s query? For instance, you can write your keyword with a query regarding why or how as per your requirements. But if people are not searching for that keyword, you will never be visible in the search engine.

This is where you will find Answer the public a better keyword research tool. It is a free keyword search tool that will give you a complete set of queries that people are searching on the internet. Those queries are not based on AI algorithm only but it includes those keywords that people are searching on the internet.

It is a completely free keyword generator available on the internet with a simple interface. You don’t need to be a technical person because it will show you queries related to your keyword with a single click.

How It Is Better Than Others?

Answer the public free keyword search tool is the best to get an idea about extensive searches from the internet. You will be able to get to know about all queries including how to, why to, where to, and all others. In this way, you can say that this tool is the perfect choice to extend your keyword research if you are unable to find legit keywords from any other best free keyword research tool.


  • Free for basic users
  • One-click keywords research
  • Multi-lingual keyword search tool
  • Suggested search bar


  • Not give search volume and difficulty


If you are looking for the best Google keyword tool, you are just around the corner. If you have been working as an SEO person for years, you must have heard about Neil Patel and his work in this field. Ubersuggest is a keyword research tool offered by his platform with a basic feature for free.

If you just want to do basic keyword research, you will find it the best keyword explorer. It has a simple interface with multiple functions that are almost unavailable in a single tool. You will not be able to get keywords related to the main query but also other questionnaires too.

Ubersuggest keyword research tool

In this way, you can get hundreds of new content ideas from the internet and write about them on your blog or website. It is considered the best keyword difficulty tool among other best keyword research tools for SEO.

How It Is Better Than Others?

No doubt, Ubersuggest does not have a specific feature that is not available in any other tool. But it is considered the best because the tool has been designed by combining different keyword research tools. In this tool, you will get almost every feature that is available in all the above tools. So, you can say that this keyword research tool will enable you to access different sectors and functions under a single tab.


  • Simple to use
  • One-click data extraction
  • Keyword research as well as competitor’s analysis
  • Best for all types of keyword research tools


  • Need paid version for extended keyword research

Keywords Everywhere

Are you looking for a free keyword research tool? Do you want to get keywords without opening a specific tool? This is where your research will come to an end because of the Keywords Everywhere free extension.

It is a specific and comprehensive tool that won’t ask you to browse a tool and understand its interface. The only thing you have to do is to search your main keyword in Google’s search bar. Keywords Everywhere will not dictate you towards a specific tool but it will show you related keywords and search volume in the sidebar of your screen.

In this way, it would be pretty simple and easy for you to have a look at the details of related keywords and queries. The best feature is that you will get the competition of every single keyword on a single screen.

How It Is Better Than Others?

The first thing that you have to do before finalizing a KWfinder is to choose how the tool is better. When it comes to keywords everywhere, you will find it better than other tools in different dimensions. First of all, this tool is perfect for everyone even for a layman of the field.

It is because you don’t have to move to a tool but the tool will show you everything on a single screen of SERP. No doubt, you can browse its premium version for better growth in keyword research. But the basic version (with free extension) is also a good choice for you.


  • All in one tool
  • Free to use
  • User-friendly interface
  • Valid keyword research with search volume
  • Best for low competition keyword research


  • Limited search display

Final Wrapping

We have written this blog after detailed and comprehensive testing of keyword research tools. There are the best free keyword research tools available for getting profitable keywords. By using these tools, you can get search volume, keyword difficulty, and other basic to advanced details for your main keyword and related phrases.

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